Founded in 2021 with the mission of helping the Average CrossFitter and People Who Love to Lift maximize their performance, The Badass Training Co. exists to elevate the nutrition, training, and technique of those passionate about what they do.
After spending years watching CrossFitters and lifters leave serious results on the table, beat themselves into the ground, and experience unnecessary pain, we knew there had to be a better way.
By empowering people to continue to do the activities they enjoy and teaching them to train and recover smarter, not harder, Badass Training Co. has helped athletes of all levels upgrade their performance, nutrition, and mindset.
"The biggest change was my mindset."
"I’m truly grateful to have been apart of this program and having such a significant change in my life in 3 months."
"I understand the importance of everything and now I don’t let myself have bad thoughts about food anymore."
"Best nutrition coach I’ve had."
"Eden is able to read her clients and provide the information and coaching needed for each person.
She helped me design my eating during the day, [and] the addition of more protein helped me to not have big hunger during the day.
Loved that Eden was always accessible to chat with."
"I am definitely more comfortable and confident lifting weights now."
"Eden was very supportive of my goals and always reminded me of how and why I'm doing well."
"I've developed healthier eating habits that are sustainable, and help me feel that I am more in control."
Meet Your Coaches - Eden Dearing
Eden is a Precision Nutrition Certified Nutrition Coach and also holds a number of fitness related coaching certifications. She has been coaching since 2016 and has been training herself since the ripe old age of 13.
An avid CrossFitter and lifter, Eden specializes in coaching people who love lifting weights on how to upgrade their nutrition to help crush their goals (not to mention big PR's).
Eden's coaching style is a blend of being supportive, non-judgemental, and tactical to help her clients get the best results possible, and calling out diet industry BS that holds people back from being their fittest, healthiest, and most confident selves.
Find Eden coaching Badass Training Co.'s Nutrition Programs - the 7 Day Nutrition Upgrade and Badass Nutrition Essentials - as well as the Holiday Hustle and the Badass Starter Kit (coming soon!).
NASM Certified Personal Trainer
Precision Nutrition L1 Certified Nutrition Coach
Girls Gone Strong-L1 Women’s Coaching Specialist
TRX Certified Instructor
Meet Your Coaches - Cole Tilbury
Cole has been working as a Personal Trainer for over 10 years and has been coaching CrossFit for almost 5. What drew him to CrossFit was the level of variety and the element of challenge that brought to fitness. What made him fall in love with it was the community and getting to help the Average CrossFitter feel good, move well, and get strong.
As a Coach, Cole has been most drawn to the technical aspects of lifting, gymnastics and movement. He specializes in helping CrossFitters level up their technique, find balance and improve strength through intentional accessory work, and upgrade their mindsets to be able to crush their goals.
Cole takes a collaborative approach with all his athletes - his goal is to work in partnership with them to help them based on their individual needs. He keeps the big picture in mind, prioritizing the athlete’s health, long term goals and vision, and never sacrificing for short term success. Cole loves to teach, especially the foundations. In his experience, getting back to basics and building a strong foundation with his athletes maximizes their results and success long term.
Find Cole coaching Badass Training Co.'s Custom Programming options, as well as The Rebuild (coming soon!).
ISSA Certified Personal Trainer
CrossFit Certified Level 1 Coach
ISSA Certified Strength and Conditioning Coach
